200+ retailers already use Frankly Care™.
Turn every
purchase into a
lasting relationship.
Attract, convert and retain your shoppers
- lift AOV and retain customers for longer.
+30.000 shoppers use
Frankly Care™ every day.
Frankly Care™ is the preferred insurance solution for both retailers and shoppers. Used by thousands of shoppers every month, online and in-store. Retailers with Frankly Care™ see:




Extend your brand beyond the transaction.
Frankly Care™ builds trust, confidence
and long-term loyalty.
Freedom of use. Confident in ownership. They associate that with you.
An injury is your chance to impress.
Confident customers return.

Coverage to match what you are selling.
A Sofa for 18,000.- or speakers for 3,000.-?
No generic solutions. No grey areas.
Full Coverage: Accidents, spills, losses, damages and theft.
All that actually happens in everyday life.
Undivdet warranty: 3, 5 or 10 years above
manufacturer's own warranty.
Flexible payment: Monthly or yearly.
No binding. Stop at any time.
A transaction ends at checkout.
A customer relationship does not.
Most buying experiences end at checkout. Frankly Care™ is what naturally strengthens the relationship after the purchase.

It feels like service. It sells as added value.
ikke et mersalg.
Det er god service.
Customers can add Frankly Care™ directly in-store. Fast, simple and without your staff sounding like insurance salesmen.
Add it while the customer is buying.
Make peace of mind a natural part of the purchase.
When a customer buys something they care about, the question of protection is already in the air. Your staff don't have to sell it - they just have to offer it.
One sentence. No insurance talk.
Built for the staff on the floor.
Covered in under 20 seconds.
Take a photo of the receipt, swipe - and the customer is covered.
Or let your staff do it straight from the partner portal.
Either way, it takes less than 20 seconds.
A better experience after purchase.
Everything in one place - for the customer.
Customers can see their purchase and their cover right in the Frankly app.
Easy to manage. Easy to cancel. No stacks of paper, no guesswork.
Damage without store chaos.
Claims handled without the in-store chaos.
If something goes wrong, the customer comes straight to Frankly.
No queue at your counter. No manual processes.
We make sure the customer gets a repair or a new product as quickly as possible.




Add value wihtout
adding friction.
Frankly Care™ fits into your shoppers buying experience, encourage attachment, and drive incremental revenue.
Over 24% say yes. The rest notice nothing.
Add coverage in seconds.
One click. No hidden terms. No long explanations. No lock-in.
Just a clear price and an easy decision for the customer.
No overvhead. No administration.
It should feel like part of your own setup.
Frankly connects to your existing flow and handles the heavy stuff behind it. The customer sees a simple experience. In the release for extra operation.
Dedicated portal for shoppers.
After the purchase, the customer does not land in a forgotten document archive.
They get access to a digital portal where they can view their coverage, find help and report damage without fiddling with PDFs and policy numbers.
Simple & fast claims.
When something goes wrong, the experience should still feel easy.
Frankly handles the damage process directly with the customer - with clear answers, human help and prompt clarification.




Easy to get started.
Fast, meassurable results.
Frankly Care™ becomes a natural part of your customer journey in a few hours.
- We handle everything behind the scens.
Little to no development overhead.
You receive monthly kick-back.
Designed to fit your brand.
Fast integration.
100% plug'n'play solution.
Our technicians can implement Frankly into your business in under 2 hours.
“Yes - It is insurance.
But it doesn't have to
feel like it.”


It partners
typically asking about.
All the stuff you're Googling anyway.
Coverage is customized by category to match how your customers actually use the products.
Tab. It's a waste. Cracks. Everyday life.
We define coverage clearly from the start, by category, so both you and your customers know exactly what is included. No gray areas. No surprises.
Tell us which product you want covered and we'll show you the price right away.
Tell us which product you want covered and we'll show you the price right away.
Tell us which product you want covered and we'll show you the price right away.
Tell us which product you want covered and we'll show you the price right away.
Tell us which product you want covered and we'll show you the price right away.
Tell us which product you want covered and we'll show you the price right away.
Tell us which product you want covered and we'll show you the price right away.



